IMC Connect! will occur Monday, March 25th, 2024 to Wednesday, March 27th, 2024 in Oxford, MS at the University of Mississippi School of Journalism and New Media.

This annual, two-day event is planned by Dr. Amanda Bradshaw, Assistant Professor of Integrated Marketing Communications, and graduate students in her IMC Event Planning Course. This event includes workshops, topical panel sessions stemming from leading trends in IMC, meals, breakout sessions, and more! Its purpose is to bring together expert practitioners and researchers in integrated marketing communications (IMC).